See Beyond Personal Limits

An example of our personal limit happens when we think we 'aced' an exam only to get 85% not 100%, yet another student does get 100%, or the essay we worked so hard on gets 85% and another essay gets 100%. We have to admit that our friend's essay was better. That's a personal limit … Continue reading See Beyond Personal Limits

YouTube Tip: Format, Concept or Targeting

Format can be as simple as length of your video. Concept, aka creative, might involve a new script, new presenter or new music. Targeting involves changing the audience. Ever thought about changing the audience? Near blasphemous.

“Platforms”, Fame and Personal Beliefs

Two big news stories highlight the importance of whose podium ought a famous person use to give a message. Google has fired an employee who 'riled against the corporation's monoculture' saying his complaint was full of 'gender bias and stereotypes'. The story caught fire in the industry. Meanwhile Colin Kirkpatrick, who was fired for standing … Continue reading “Platforms”, Fame and Personal Beliefs