Paris Climate Accord – Capitalist Marketing

The USA is OUT of the Paris Climate Accord but private entities, like American companies and even State and Cities, can keep to it. Its the capitalist system and any time there's a chance to be above average its a marketing advantage with the consumer.  

This Public Benefit Corporation Is The Most Equitable

Kickstarter.com, the crowdfunding platform is not an ordinary corporation. It is a Public Benefit Corporation (Fast Company) and just might be the most equitable company out there. https://youtu.be/QwnuDw_uiqg

Stick With Your Own Risk Tolerance

Digital communication is actually mass communication at low cost. Lets face it thats its appeal. But don't go with anything that ring your own alarm bells. Perhaps because its new, like 'fire', that you oughtn't be so worked up in it. City of Toronto To Spray Insecticides Over The City Via Helicopter This Month http://www.collective-evolution.com/2017/05/29/city-of-toronto-to-spray-insecticides-over-the-city-via-helicopter-this-month/

If you have nothing good to say

If you have nothing good to say, say why it is hard. It is your job as the leader to pinpoint problems like a surgeon working with symptoms. A few quotes, "Good culture is born of a good disposition" - Leonardo da Vinci. "Good spirit makes contact with good culture making our age shine" - this … Continue reading If you have nothing good to say

Unsubscribe If They Liked You

When you spam two things can happen. They will unsubscribe if they like you or they will block you but you still see them on your list. Unsubscribe if they like you because it takes a bit longer. In actuality you will know only at the 'cash register'.

Wounded Warrior Debacle

Great marketing works only for great companies. "You might remember the case of the Wounded Warrior Project..Now, the Wounded Warrior Project must rebuild the trust of its contributors. Even as it rallies supporters, the charity has reported a $70 million drop in donations (Orlando Sentinel)."