COMMGiving: Positioning & Percentages (Image-Message & Success)

An independent artist, independent professional and small organization ought to take a position in a consumer market and they will experience daily consumer choice-making (aka consumer whims). All the while they ought to know if their marketing is still success even when the consumer just wants to do something else.

Lastly, the Twitter Benchmark report for Interbrand Top 100 by Simply Measured.