Writing like you speak requires composition plus a tad of personality. Most people realize it trims their planned audience and draws a much better one.
Category: Tips
Domain Names That Cost A Fortune.
Domain names can cost a fortune and this phenomenon is based on nothing more then “common words”. Except are words as common as you think? COMM-Giving was once called NGO-Go except that word costs so much (see the screen-shot below) I actually chose a better name.
Natural Advantage Blind-Side.
A charity and ngo has a natural advantage that it fulfills a type of service not provided by the government. The blind-side obviously is letting people know such a thing even exists -- it usually is beyond people's imagination to even ask.
Search Engines and Specificity
When people use search engines to 'solve problems' they are addressing issues nearest to them. Organizations that want to be successful using search engines have to serve a specific niche (a few particular set of problems to a few particular set of people). Search engines add 'invisible' things to a person's question, like their location … Continue reading Search Engines and Specificity
A Brand Image is This.
A brand image is your own cookie-cutter.
The minute you cheat you ought to quit.
Constraints are one of the reasons behind the professional-vocation we choose and the minute you cheat you ought to quit because you're no longer solving problems.
Reputation (Quality) vs Growth (Online).
The ‘Pamphlet’ Press.
Keeping a blog and a social-media presence for your NGO and NPO is like 'pamphlet press'. Above that is local media and above that is national media. At each rung there might be a bigger voice for your cause than your own. And meeting up is called networking.
Don’t be snowed under.
The Medium is the Message.
If your NGO does not deliver services online, you do not need a complicated website.


You must be logged in to post a comment.