You can read this latest article "8 Reasons Why Google Analytics Data Will Never Match Your Facebook Insights" and then finish with my quick presentation on the topic of cookies "Use Web Measurements Properly in 6 Minutes".
Author: AnhTu Hoang
Disruptive-Innovation Is A Silo
Despite all the hype (heavy promotion) creating disruptive innovation is a separate silo (department or lab). If you want good traditional ideas you still need the best traditional environment.
Service: Is ‘Selling Out’ Upholding Commitments?
That's my service question to ponder.
Junk Food Is Safe Too!
Media Junk food is also considered safe. Media like food is regulated, and as cotton candy and potato chips are safe foods, so is spam-media.
C.O.A.S.T. Fund Helps Communities From Hurricane Rita and Katrina
Starbucks Foundation created the C.O.A.S.T. Fund to assist in the recovery and revitalization of Gulf Coast communities devastated by hurricanes Rita and Katrina (Starbucks Co.). https://www.youtube.com/watch?v=EEJFelReAd0
Surprises In A Fair Environment Yield Valuable Solutions
Innovation can be extra or intra. Intra innovation, like continuous improvement and learning, can come about in a fair environment where valuable solutions solve surprises. Too often we think of innovation as extraneous hoping to impress everyone.
Internet Marketing Is Not Virtual Marketing
You might be of the belief that the internet is a virtual place where you can practice traditional marketing virtually. But it is not, it is another sub-group of marketing, like direct marketing, mass advertising, retail location, in the real world.
Learning, Relevance And Modern
A 'learning culture', to continuously deepen your abilities and not just saving it for on 'the job', will keep you up to date on the spirit of the times. Take the case of Microsoft. The Future Of Microsoft is to 'Learn It All', not 'Know It All'. (https://www.inc.com/justin-bariso/microsofts-ceo-just-gave-some-brilliant-career-advice-here-it-is-in-one-sentence.html), based on the book by Carol Dweck, The power … Continue reading Learning, Relevance And Modern
Sharing VS. Promoting
You can pay Facebook or Twitter to Boost Your Post or Promote Your Post, in either instance you are paying the incorporated network to share your post. Or you can have a group of fans Share and Retweet. Both ways start ripples in different circles (circles that are more than 1 degree separated) and it … Continue reading Sharing VS. Promoting
Maslow’s Hierarchy By Oprah’s Lifeclass Coaches
Here is a nice break in your day. I’m going to see what Oprah’s Lifeclass coaches have to say about each level on Maslow's Hierarchy pyramid, as a feature story on my other website (it is not an advertisement for Oprah's Lifeclasses). Click here to go there.


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