Anyone can publish to Facebook and Twitter but they aren't telling you about how to get followers who will read it. Portals offer a 'set menu' while search-engines is self-ordering. https://www.youtube.com/watch?v=nOe1SnpRGl8
Category: Tips
COMMGiving — How 2 Write a Cover-Letter & Direct Marketing Letter
How to write a good cover-letter is similar to writing a direct-marketing letter, aka business letter and sales introductory letter. Here is the outline Here is my real life cover-letter and resume following my own advice
COMMGiving — Vision, Mission, and Values. Definitions and Trust.
Vision, mission and values -- their definition and how to apply them so people can trust your brand.
COMMGiving — Marketing is More Teaching Than Selling
Things that change lives you can not, DARE NOT, lie to the customer as it is their choice to walk away.
COMMGiving–Publishing, Platforms or Just Branding
COMMGiving–Progress is More Valuable Than Perfectionist
Purpose creates technology and technology can not create purpose. So "strive for progress not perfectionism". Use digital marketing to fill your business baskets with the right stuff.
COMMGiving–WordPress or Self-Hosting?
Website design and operations-- custom (a freelancer, an agency), template (WordPress) or do-it-yourself (e.g. Godaddy, Dreamweaver). Examples include Coca-Cola and Houston Zoo.
COMMGiving– Alternatives to Advertising
What are alternatives to advertising? Some examples in this post by a giant company like Nestle and a local restaurant. Each dollar you spend on advertising that doesn't transform into more than a dollar in revenue you are losing money.
COMMGiving–Attention vs Marketing, Moderate vs Successful
Attention, like staging a mindless stunt, vs marketing, shining a spotlight on your values.
COMMGiving–Tell the Public What to Expect
Your life on the media platform runs on a different clock than your public and private life.


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